Overview
Cortney oversees the planning, development and execution of Dallo Law Group’s marketing and advertising initiatives. She is responsible for all aspects of the firm’s branding, marketing and business development strategy. She runs the website development, advertising, media placement, research marketing communications, public relations, and works closely with the lawyers to enhance their relationships with the firm’s clients as well as the San Diego community as a whole. She seeks out new ways to deliver messaging with mobile platforms, digital media, video, radio, and social media.
Cortney regularly attends events hosted by the Legal Marketing Association to further expand her marketing knowledge and her personal network of legal marketing individuals.
In the legal arena, Cortney organizes the principal attorney, Michael Dallo, to assist the legal community by participating in legal education programs as a lecturer, by serving in leadership roles in state and local bar associations, and presenting seminars to various legal and trade organizations on a wide variety of topics. She also controls the pro bono cases Dallo Law Group takes on, as well as taking leadership roles in numerous legal efforts.
Prior to joining Dallo Law Group, Cortney served as the CMO for a mid-sized Orange County retail chain. She has great experience in customer service and administration and understands the great value it holds. In 2014, Cortney graduated from California State University in Fullerton, earning her Bachelor of Arts in Radio, TV, Film, with an emphasis in development and communications. Cortney also holds over ten years of experience in acting and modeling.
Education
California State University, Fullerton
Irvine Valley College
Saddleback College
Awards and Recognitions
Dean’s Honor List Recipient – California State University-Fullerton